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Publications
Speeches
Competition
Policy and Regulation in the UK: A New Era
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LANCASTER UNIVERSITY, 29TH NOVEMBER 2000
ESMEE FAIRBAIRN LECTURE BY DR DEREK MORRIS, CHAIRMAN, COMPETITION COMMISSION
COMPETITION POLICY AND REGULATION IN THE UK: A NEW ERA
Introduction
The UK has had a competition policy regime since as far back as 1948,
but this area of policy has not, for most of this period, been seen as
the most gripping or most challenging part of either microeconomic analysis
or economic policy-making. Yet there has been an evolution, some would
say a revolution, in both, which arguably has brought the area where they
intersect-competition policy and economic regulation-to a prominence unprecedented
in the UK.
This audience, or indeed any audience not totally absorbed in this somewhat
arcane subject, could be forgiven for not having noticed this phenomenon.
As recently as the beginning of this year it was quite credible to argue
that, despite a general toughening in application, the competition regime
of the UK had remained fundamentally unchanged for over 25 years, since
the Fair Trading Act of 1973. But this first year of the new millennium
is, as I will seek briefly to demonstrate, a major turning point, in a
number of dimensions, which will in due course be seen to have created
a sea-change in the regime, and established a new climate, a new culture
even within which industry operates in the UK. In short, a new era is
upon us, one which reflects a number of economic and social trends, within
which quite powerful economic ideas or even ideologies are moving, and
which many (though not necessarily all) regard as manifestly beneficial
to the well-being of society.
The 1998 Competition Act
First and foremost among the changes has been the new Competition Act.
This was passed in 1998, triggered the 1999 change in name of the Monopolies
and Mergers Commission to the Competition Commission (the significance
of which I will return to shortly) and came into force on 1st March this
year. This contains two new prohibitions, the so-called Chapter I prohibition
on anti-competitive agreements by firms-primarily, but by no means only,
secret cartel activities-and a Chapter II prohibition on abuse of a dominant
position in a market, covering such matters as exploitation of purchasers
through excessive prices, predatory pricing, undue discrimination etc.
These two prohibitions are closely and explicitly modelled on what were
Articles 85 and 86 of the Treaty of Rome, now confusingly re-numbered
81 and 82. There is therefore a significant history of their implementation
in the European Union and, indeed, the new UK Act will be directly subject
to European jurisprudence in this field.
Since the coming into force of the 1998 Act, the European Commission
has announced that it intends to 'de-centralise' the application of Articles
81 and 82 by allowing National Competition Authorities and National Courts
to implement the Articles directly. This new regime is planned for 2003.
In the interim it will be necessary to determine the extent to which this
will require some reformulation of the 1998 Act to ensure consistency
both in terms of substantive legal issues and institutional and other
procedural matters.
Under the new Act, the Director General of Fair Trading may investigate
alleged breaches and, if he finds either of the prohibitions have been
breached, has powers to fine the company or companies concerned up to
10 per cent of their annual revenue for up to three years if the breach
has been running that long. That could easily eliminate some companies'
profits for several years, which in turn could have serious consequences
for their share price, and could even make them vulnerable to takeover.
In short, these powers are very considerable and more severe even than
those under the Treaty of Rome, which limits fines to 10 per cent of revenue.
(The powers are not as strong as the original European powers-in AD 79
the Romans introduced a law which punished price fixing by death or banishment
to Britain. Could such miscreants be the origin of the web of restrictive
agreements with which UK industry is said to be rife?)
There are, however, two very important safeguards. The first is that
companies can notify the Office of Fair Trading of agreements and the
like, and seek an exemption, for example because an agreement is designed
to promote technical improvements, innovation etc from which all the participants
can gain. In addition a large number of vertical agreements, ie between
suppliers and their customers, are outside the Act, though predictably
this does not extend to price fixing agreements.
The second safeguard is that companies can appeal-against decisions that
a prohibition has been breached, against the imposition or size of fines,
against decisions to grant or not to grant exemptions, and against interim
order decisions (designed to prevent continuation of a practice while
it is being investigated). Such appeals are made to specifically created
Appeal Tribunals which are a new function of the Competition Commission
in addition to its previous Monopolies and Mergers Commission activities,
and is the reason for its change of name. This section of the Commission
is headed by a President, currently Sir Christopher Bellamy, a former
judge at the Court of First Instance in Europe.
To date there have been no fines or appeals. This is unsurprising given
that only breaches since 1st March this year can be prosecuted. But the
OFT are on record as pursuing a number of cases arising out of the 3000
or so complaints they are currently receiving, and have carried out the
first 'dawn raids' (which don't normally occur at dawn in fact) to seize
documents, computer material etc. It is therefore far too early to assess
the effect of the new Act. Nor is it entirely clear how one would do it.
Maximum effectiveness would see all companies implementing comprehensive
compliance programmes such that no-one breached the Act, no complaints
arose and no fines were justified. Nonetheless most commentators will
inevitably judge the new Act by the scale and number of breaches it generates
and the fines levied in consequence, as has to some extent been the case
in the US. And it is extraordinary to see the scale of some of the cartels
rooted out in the US, given not only the fines but the potential for prison
sentences which perpetrators face there. Will we, in due course, see similar
revelations in the UK?
One important factor contributing to this will be the OFT's immunity
programme, based on that in the US, whereby, for example, the first member
of a cartel through the OFT's doors to blow the whistle will, provide
they co-operate fully, get complete immunity. Subsequent arrivals will
not be so fortunate.
Merger reform and its implications
This, then, is a major innovation in competition policy in the UK this
year. It is very far from being the only one. Potentially of equally far-reaching
importance was the announcement by the Secretary of State for Trade and
Industry, Stephen Byers, on 27 October, of reform of merger control. Currently,
under the 1973 Fair Trading Act, any merger, whether notified to the OFT
or not, whether intended or consummated, can be referred by the Secretary
of State (SoS) to the Competition Commission for investigation, provided
it is above a threshold size. This however is in the light of the DGFT's
advice on the matter and in virtually all cases that advice is acted upon.
The Commission reports on whether the merger is against the public interest
or not. If not it is cleared, but if it is judged to be against the public
interest then the Commission recommends remedies, typically prohibition
of the merger, partial divestment or restrictions on the merged entity's
activities. The SoS decides and the OFT enforces but, here again it is
very rare for the SoS to adopt significantly different remedies to those
recommended by the Commission.
The reforms announced have three key elements. The most prominent, and
conceptually most important, paradoxically may not in practice have huge
effect-at least not immediately-namely the passing of responsibility for
merger decisions in almost all circumstances (see below) to the independent
competition authorities. Under the new regime the DGFT will decide which
mergers to refer, and the Commission's findings will be determinative.
This move to explicit independence is clearly based on the move in 1997
to establish an independent monetary policy under the Bank of England's
Monetary Policy Committee, which has generally be regarded as successful.
As I hinted earlier the immediate effect may not be great, because only
rarely has the OFT's advice on reference, or the Commission's proposed
remedies been significantly varied by the SoS, though the reform will
make the process less uncertain for companies and probably shorter, which
is particularly important in relation to mergers.
But the extension of the concept of independence in the implementation
of economic policy is nonetheless very significant. At the most fundamental
level it reflects a change in political theory, one traceable in the academic
literature back to the 50s and 60s in the US, away from the notion that
government, or its public sector agencies, could be assumed to act to
mediate private interests and private interest conflicts to promote the
wider interests of society-a notion that much political, and it has to
be said, economic theory utilised-to one in which government is seen in
effect as just another forum within which private interests, be they short
term, sectoral or whatever, exert themselves. So, in order for example
that the short term losers from a tough anti-inflation policy cannot,
via lobbying government or parliament, undermine its wider-spread and
longer term benefits, management of interest rates is passed to an independent
body. Clearly, and rightly, the objectives of policy, in that case inflation,
remain the government's responsibility, as manifest in the inflation target
set, but achieving it is left to an independent body. In the same way
it is now intended, when legislative timetables permit, that the competition
regime, in particular the criteria for determining mergers will be set
by government, but implementation will be through an independent OFT and
independent Competition Commission.
This leads directly to the second significant change. Against such a
background it becomes increasingly untenable that mergers should be assessed
against a broad 'public interest' criterion such as is specified in the
1973 Fair Trading Act. To be sure the Act indicates matters that should
be taken into account; and, apart from a now rather anachronistic-looking
reference to the need for a "balanced distribution of employment",
these very much refer to competition and consumer interests. And in practice
these have determined almost every merger decision in the last ten years
if not longer. But the Act also says that the Commission may take into
account anything it deems relevant, and on occasion this can generate
both a substantial number of submissions, extensive debate and considerable
uncertainty. So, for both conceptual and practical reasons, the reform
envisages a new criterion-whether the merger will bring about a substantial
lessening of competition. If it does then the Commission will determine
the appropriate remedy. At this stage, any offsetting benefits of the
merger to consumers can be weighed in the balance and might be reflected
in the remedies, though it is envisaged that such offsetting benefits
would have to be reasonably clear, significant and fairly imminent.
The logic behind this is in my view very sound. (I can say this because
the Commission, being a body for implementing the competition regime has,
other than commenting on practical implications, no role in policy). But
it inevitably raises a question. What if a merger simply does have wider
ramifications, for good or bad, that do not relate to competition or potentially
offsetting consumer benefits? For example a merger of two defence contractors
might clearly reduce competition but be in the nation's defence interests;
or acquisition by a foreign contractor might not reduce competition but
jeopardise defence interests. Some mergers may have environmental consequences,
beneficial or harmful, which are not an issue of competition, nor even
of the interests of consumers of the products involved.
To meet this objection the reform will retain a 'gateway' power for the
SoS to intervene, but only in very specific circumstances. Initially this
will include only cases where national defence interests are involved.
If other areas emerge, for example environmental, then the SoS will need
Parliamentary approval for this. Despite what we all read about the increasing
subservience of Parliament to Government, this remains, rightly, a serious
hurdle. But, more important, in a world of independent agencies implementing
government policy, it locates these wider public interest issues where
they should be located, which is with Parliament and Government.
These are potentially far-reaching changes, and quite heavy going. There
is a third important consequence of slightly lighter shade The shift from
a public interest test to a competition one raises interesting questions
about the type of people who become members of the Competition Commission,
charged with implementing merger control or, indeed, charged with hearing
appeals in relation to the 1998 Act. Currently the members, 31 on the
so-called reporting side, plus 22 specialist panel members for various
utility and newspaper cases, (essentially the functions previously carried
out by the MMC, and so including mergers) and a further 21 on the new
appeals side are all part-time except for myself as Chairman and the President,
(though there is a full-time staff of approaching 100) and come from a
range of relevant backgrounds, experience and expertise. These embrace
economics, law, accountancy, industry, finance and consumer, public sector
or trade unionist backgrounds. This has evolved over a number of years
and, in the light of the broad public interest criteria specified in the
1973 FTA has not until recently been seriously questioned.
As an historical light diversion I should say that it was not always
thus. When the precursor of the Competition Commission, the Monopolies
and Restrictive Practices Commission was first established in 1948, with
what one senses was no great enthusiasm but more as a result of US pressure
for open markets in return for Marshall aid, there was the self same question-what
sort of people? Of economists, one charged with recruitment wrote:
"The Commission should only employ an economic adviser on a part-time
rather than a full-time basis. It is probably better to have the economist
as an adviser and not as a member of the Commission itself since monopoly
is a subject on which economists are apt to hold fanatical views, which
might even lead to minority reports."
I am grateful to Professor Stephen Wilks from whose recent book 'In the
Public Interest'-a splendid history of the Commission-this and later quotes
are taken.
Industrialists fared no better:
"We have narrowed this wide field by looking for some evidence of
intellectual penetration as well as impressive personality. We have excluded
export salesmen and other purely executive types. In fact industrialists
are ruled out pretty well as a class because they are all connected directly
or indirectly with monopoly or some kind of restrictive practice.
What then of lawyers? Alas, no since "we want to keep the Commission
free from even the suspicion of employing the apparatus of the law".
Trade unionists and employees generally were ruled out as being far too
familiar with restrictive practices anyway, and as for accountants, people
from the financial world, consumerists, their exclusion was sufficiently
obvious to warrant no mention whatever.
The first Chairman was Sir Archibald Carter, perhaps inevitably, a civil
servant-Eton, Cambridge, a no doubt distinguished career in Whitehall
ending up as Permanent Secretary to the India Office.
Whether running India was good preparation for rooting out monopolies
and restrictive practices in the UK I really do not know, but it is a
measure of the adaptability of the Commission's approach that it came
to comprise every single one of the categories initially excluded.
But the merger reform, the planned independence, inevitably raises the
question again and, indeed the SoS has announced that he would like to
hear views on this in the context of the proposed regime changes.
During the last year I have heard it argued, quite strongly in many cases:
a) that competition policy is essentially about market structure, types
of company behaviour and levels of performance, which are central to a
now well-established corpus of industrial economic expertise. Market definition,
behaviour of monopolists and oligopolists, barriers to entry, discrimination,
predation, vertical restraints etc are the key components of that expertise,
and are precisely the key elements in assessing competition. Therefore
the present breadth of membership should be replaced predominantly by
economists, preferably industrial economists who have the requisite expertise,
rather as the MPC now predominantly comprises macro/monetary economists.
b) that there is a clear legal framework and corpus of competition law
and precedent such that, as in other countries in relation to competition
law, and as in other areas of policy regulated by law, UK competition
law decisions should be made by senior members of the legal profession.
Other expertise is supplied by expert witnesses but they do not actually
decide matters. The present breadth of membership should therefore be
replaced predominantly by lawyers, preferably competition lawyers who
have the requisite expertise, rather as in the civil courts generally.
c) that competition is about real companies in real markets taking a
myriad complex decisions in complex circumstances. Professional economists,
which typically means academic economists, rarely have much, if any, experience
of this, lawyers still less, and if regulatory bodies are to be effective
in promoting rather than stifling competition it is essential that implementation
is fully informed by those with experience in this field. The present
breadth of membership should therefore be replaced predominantly by people
from industry, accounting and finance who have the requisite expertise,
rather as senior figures from these fields have been brought in to all
manner of public policy areas in recent years to improve policy implementation.
d) competition is a means not an end. The end is to enhance consumers'
interests, through lower prices, better quality, more choice etc. Unless
its implementation quintessentially reflects that perspective, one which
unfortunately has much less prominence than in the US, then it will struggle
to be effective. The present breadth of membership should therefore be
replaced predominantly by those with a consumer perspective and preferably
consumer organisation experience, of which there are now a growing number.
And so on, and so on.
All of these arguments seem to have merit. If we accept them all then
we must conclude, first, that the present breadth of membership must be
replaced, for all agree on that; and second, if all these views are to
be reflected, that we should have a spectrum, of economists, lawyers,
industrialists, accountants, finance people etc etc.
You will understand why I am grateful that appointments to membership
are made not by me but by the Secretary of State who having solicited
views, will in due course have to decide the matter. For my part, it is
my responsibility to ensure that whoever are appointed work effectively
together to provide robust decisions efficiently, and I shall be happy
to do that with the experience and expertise available.
But this merely raises yet another question. How independent can the
Commission be if its Chairman, President and Members are appointed, and
re-appointed to further terms of office by the Secretary of State? The
significance of this question is enhanced by the recent change which,
from October 2nd allows the European Convention on Human rights to be
implemented by UK courts. Article 6 states that those whose rights may
be affected have a right to an independent hearing of their case, and
this certainly applies to those companies who appear before the Commission.
Fortunately this is one area that, subject always of course to its testing
in the courts, appears to be resolved. All such initial appointments are
subject to what has loosely become known as Nolan rules, which involves
an independent assessor in the process of appointment, to ensure that
all aspects of the process exhibit fair and non-discriminatory treatment,
absence of bias or political expediency etc. As regards re-appointment,
since a recent case before the Scottish Court of Sessions (the Scottish
Appeal Court), in which it was judged that some recently appointed Scottish
Sheriffs were not independent because they were beholden to the government
for re-appointment after one year, all members, initially appointed for
four years, are automatically re-appointed for one (and only one) further
four year term. (The only exception is the President, who by analogy with
High Court Judge, is automatically re-appointed to further four year terms
until retirement at 70.) Thus, whatever the long term composition of the
Commission its independence should be assured.
Scale and complex monopolies
Both the 98 Act and Merger Reform, directly or indirectly, represent
major changes in the nature and substance of competition policy in the
UK. Lest it be forgotten, this leaves almost untouched the aspect of the
Commission's work of which members of the general public are most aware,
namely so-called scale or complex monopoly investigations. Major inquiries
in recent years, eg into the pricing of domestic electrical goods, cars,
supermarkets and currently some banking services, all come under the heading
of complex monopoly which essentially concerns situations where two or
more companies which together have more than 25% of a market act in separate
but parallel fashion, so as to restrict, distort or prevent competition,
though it is a separate question whether, in that event, this is against
the public interest.
Some have wondered whether these provisions of the 1973 Act are still
necessary given the 1998 Act. The Government concluded that they are and
there can be little doubt that this is right. It is not just that there
may well be circumstances where, for example, consumers are put at a disadvantage
even though it is not possible to say that companies have acted illegally
under the 1998 Act. If companies do not have contact about their policies,
still less co-ordinate them then Chapter I is of no relevance, and if
no company is 'dominant', by convention (though not binding in law) established
in Europe has having at least 40% of a relevant market) then neither is
Chapter II. Consistent with this, remedies for detriments arising from
complex monopoly do not involve fines, but they can involve divestment,
the splitting up of companies, as well as more behavioural regulation.
Understandably it has been said privately by some European competition
authorities that these are powers to die for.
Little by little the European authorities have sought to encompass such
provisions. 'Dominance' under Article 82 can it seems include so-called
'collective dominance', a concept which has emerged recently (albeit in
the context of a merger); and it is now reported that the European Commission
is seeking, or in other versions already has, structural powers to split
up or divest companies rather than just fine them. These powers, and the
concept of collective dominance, albeit by another name, are very well
established aspects of the UK system and it would have been ironic, not
to say perverse if they had been tampered with just as Europe is beginning
to see their value. More generally one can perceive a process-a rather
productive one-in which, via the 1998 Act, the UK has learnt from the
best of the European regime, and Europe is likewise harnessing distinctive
successful features of the UK regime.
It would take another lecture to go into all the elements of the characterisation
of the UK regime as successful but a quick post-script is relevant. A
Sunday newspaper recently focussed on the extent to which in a number
of areas, consumer prices have been falling, not just in real terms but
nominal terms and in some cases quite rapidly. The article focussed on
three key areas, which together are responsible for significant expenditure
by consumers-electrical goods, cars and groceries. I am confident that
it is not merely coincidence that these have all been the subject of major
complex monopoly inquiries by the Commission, albeit that in one, namely
supermarkets, it became evident that the competitive forces driving down
prices substantially pre-dated the Commission's work.
Will the complex monopoly regime become subject to the changes emerging
elsewhere? That is to say, should there be independence in this area as
in mergers; and should the public interest test be narrowed as for mergers?
These are matters for another day. There are no plans to pursue such changes
and, in truth, the considerations can be so much wider in a complex monopoly
inquiry and the remedies potentially so much more intrusive-in a merger
at the end of the day the very worst that can happen is the status quo
ante, which is far from true in complex monopoly inquiries-that the ideals
of the merger reform do not obviously read across to monopoly cases. In
any event it makes good sense to see how both the new merger regime, and
indeed the 1998 Act bed down over the next few years before contemplating
still further reform of this sort. Against this there may be scope to
reform the monopoly provisions to make the regime more pro-active than
the legislation currently permits, but this will need careful thought
and proper consultation.
Utility Regulation
The new Act and the new merger regime on top of the continuing core monopoly
provisions of the FTA might be thought a suitably busy agenda for the
moment. But even this is by no means the whole story. Another relatively
new but now very substantial area of work of the Competition Commission
is in relation to the regulatory regimes operating in the privatised utilities.
These regimes work primarily through a licensing system, which controls
what the regulated companies in water, energy and telecommunications can
or cannot do, in particular the maximum prices they can charge. If amendments
to the licences, in particular quinquennial amendments to establish new,
typically lower, levels of prices in the future, are disputed by the company
involved then the matter is referred to the Commission, and much of our
work since 1993-the date of the first major licence dispute-has been in
this area.
The present position is that, the Commission having reported on the matter,
the regulator must accept the public interest finding, and must remedy
any detriment found by the Commission. The regulator is not obliged to
implement the specific remedy proposed by the Commission but, as the result
of judicial review activity, it has been established that the regulator's
discretion is quite small. The recent Utilities Act has now formalised
this with a provision that, if the regulator wishes to vary the remedy,
it will require Commission approval that the regulator's proposals nonetheless
do remedy (and no more than that) the detriments found. Failing that approval
the Commission will determine the licence amendment.
At one level this is no more than an explicit tidying up of an area where
the courts have already reasonably well established the position. Yet
it has a wider significance, and not only in that it is envisaged in due
course that the same will apply to water and telecommunications (which
were originally included in the current Bill). There is much debate at
present over the extent to which the regulators are, and should be, independent.
They were clearly set up to be so, but issues to do with their appointment
or re-appointment, proposals now in hand to replace them with boards which
they chair (thus constraining their power to act as individuals by broader
interests) and legislative changes which some argue dilute their independence
of action have all emerged. I have no observations on this, but it is
important to remember that in the critical area of price setting, the
appeal mechanism to the reporting side of the Competition Commission entails
the same degree of independence of process as is being embraced in relation
to mergers.
Such a regime is effectively now a template for extensions of the regulatory
regime. Similar powers are being written into the new Transport Act, covering
rail access charges and air traffic control. (The Commission already reviews
airport charges at Heathrow, Gatwick, Stansted and Manchester every five
years.) The new Postal Services Act also include them. Equally if not
more important, the new Financial Services and Markets Act provide for
the OFT to monitor the rules and guidance of the Financial Services Agency
for their competition implications. If it believes that the prudential
rules unacceptably interfere with competition in financial markets then
the DGFT can refer the matter to the Commission, which delivers its verdict
to the Treasury. As a matter of law the Treasury can override that verdict,
but it has said that it would do so only in the most exceptional circumstances,
the example given being cases where remedies would be inconsistent with
international treaties relating to the financial system.
While this summarises the immediate changes occurring in relation to
the privatised utilities, there are more substantial, longer term charges
also afoot. When the 98 Act came in, the industrial sector regulators
were given so-called 'concurrent powers' with the DGFT to enforce the
new Act in their own industries, eg the Director General at OFWAT has
powers to fine water companies for breaches of Chapter I or II, though
the concept of concurrency includes co-ordination amongst the regulators,
including the DGFT to ensure consistency of treatment. Had there been
no history-of privatisation, establishment of regulators and licensing
regimes, then there would have been little reason for such a structure.
Such powers could have lain with the DGFT to implement in such industries
to no greater or lesser extent than in the rest of the economy. Given
the history, and in particular the licensing regime, it was adjudged better
to locate the new powers with the regulators, on the grounds that, as
these industries progressively become competitive so the licensing regime
would wither away, competition rules could take their place, and managing
this interface would be easier if the same bodies were responsible for
them. In time therefore we might expect that this transition will occur
with, from the Commission's point of view, fewer disputed licence cases
coming to the reporting side but perhaps more appeals, against regulators'
decisions and fines under the Competition Act coming to the appeals side.
Two aspects of this have come to the fore. First if the switch to a competitive
structure is successful in these industries then it is generally supposed
that the regulatory regime will wither away, the need for industrial regulators
will likewise disappear, and the concurrent powers would logically switch
to the DGFT. This would be some years away, but some straws in the wind
may be seen soon in the forthcoming Communications white paper, which
will consider the appropriate regulatory regime for broadcasting and communications,
currently split between four different authorities.
Second, there has been comment that the resources involved in the various
regulatory regimes have been growing rather than declining, and this has
culminated in a Treasury initiated inquiry into the regulatory offices.
The Commission has no role or locus standi in this but I am on record
from nearly two years ago as positing that the ready assumption that increasing
competition means less regulation is not obviously right. Water, gas,
electricity, telecommunications and the like are not like most goods and
services, where competition and consumer choice are usually sufficient.
A parallel, and perhaps better indicator of the future may be not the
generality of products produced and sold under competition conditions
but such services as insurance, mortgages, pensions and other financial
services, which many would argue are highly competitive but which nonetheless,
they would say, need detailed regulation to ensure that consumers are
not baffled or misled, and are reasonably protected against the consequences
which may follow either. Others believe that, once consumers have sufficient
choice it is a case of caveat emptor. If you choose the wrong pension
arrangement or mortgage when the right one is available, you shouldn't
complain, and the same should be true for gas, electricity or phone calls.
Whether this debate bears any relation to the alleged increase in regulatory
resources remains to be seen, but on both grounds, those awaiting the
demise of this regime would do best not to hold their breath.
Transparency
All of these changes-the coming into effect of the Competition Act, the
merger reform announcement and related issues, the ECHR and related reforms,
the FSM Act and the plethora of utility-related Bills will all have occurred
within barely a 12-month period centred on the calendar year 2000. That
might be thought enough reforming zeal for one if not several years, however
desirable it all might be, but it omits to mention yet another major reform-a
reform of process which requires not legislative change, but which is
no less important for that-namely an opening up of the processes of the
Commission to much greater scrutiny by both those involved in the process
and the public generally. This push towards greater transparency was given
considerable impetus by the sector regulators, but its origins in the
Competition Commission lay in a detailed survey of all those who are involved
in our inquiries or need to read our reports. This revealed many good
things of which the Commission members and staff can rightly be proud-the
thoroughness of our inquiries, our neutrality and independence of mind,
the robustness of our reports and the overall integrity of our processes.
(This might surprise those of you whose only knowledge of our work is
through the more lurid elements of the press.) But there was considerable
criticism that our processes, broadly conceived, were often opaque even
to those involved and that, more generally, few amongst the general public
know anything of who we are, what we do, how we do it, and whether we
are doing it well.
It is easy, and perhaps human to get defensive about this. Are we not
obliged by law to publish a report not only of our findings but of our
reasoning such that the basis of those findings is clear, and is that
not far more transparency than in many other competition regimes, and
many other parts of the legal process? How many of the journalists who
have actually complained of lack of information had taken the trouble
to look at our website (answer, none)? Does the press not show much more
interest at any hint of alleged scandal, embarrassment, incompetence however
much manufactured, rather than what is actually going on, and so on.
All valid, but none of it adequate to rebut the charge that the processes
of a body with substantial power to affect companies and consumers should
be much better understood than they were. We therefore initiated a major
programme of reform, including publication of key documents, or summaries
of them, primarily those which detail the main issues we will be pursuing,
and the remedies we might propose; joint hearings where appropriate which
allow various sides to see from where others are coming and most significant,
open meetings which the public and press can attend and at which the main
issues can be raised, albeit not the commercially sensitive material that
often underlies those issues.
During the course of this year, open meetings have become a regular feature
of our procedures. Anyone who is interested then has access, they have
an opportunity to observe, to hear the arguments. Transparent reality
is frequently much more prosaic than speculation as to the content of
secret sessions but if this permits more accuracy of coverage, and indeed
places much more onus on reporters to be balanced in their coverage then
this is all to the good.
The Broader Themes
All these initiatives have different origins: they have emerged from
different bodies for different reasons and in respect of different concerns.
Yet there are some themes, some broader tides in the affairs of man (which
threaten perhaps to flood us?) which will undoubtedly change the climate
and culture within which business is done in the UK, and which underpin
these diverse initiatives.
What are these themes? Clearly a belief in the paramount importance of
competition-though that of course covers a multitude of not always compatible
virtues-to an extent unparalleled in the UK this century. But beyond this
three others.
First, the tenor of the times asserts our primacy as consumers over all
other hats we might wear-producer, supplier, manager, citizen, etc. Reform
of utility regulation envisages a new primary statutory duty of regulators
to promote the interests of consumers. The new criterion rehearsed in
the merger reform relates to competition and efficiency gains which accrue
to consumers. In the theme of rip-off Britain that has played so well
in the UK press, who is it who is alleged to be ripped off?
Indeed, why do we want competition? Economists are trained to respond
that it typically improves productive and allocative efficiency, thereby
increases the capacity of the economy to generate economic well being
and is, therefore, a good thing, irrespective of to whom the benefits
accrue. Whether it is consumers, employees or shareholders, and whether
the shareholders are managers, individual shareholders or pension funds
is regarded as a quite separate matter, to be addressed by distributional
policies of various kinds. But in sharp contrast, in the policy arena,
there is a shift away from a public interest criterion, which could permit
any broader efficiency gains to be recognised, towards a consumer interest
one which requires that consumers be the recipient of such gains, and
this reflects a clear distributional priority in favour of consumers in
competition policy.
The second tide running through much of the above clearly is the shift
towards independent implementation of competition policy. It is worth
just noting how far this has gone. The new Competition Act will be operated
by the OFT with appeals to the Competition Commission. The mergers reform
will very largely exclude ministers from this area. The independence of
the sectoral regulators is seen as being under threat but disputed licence
modifications will continue to be referred to an independent Competition
Commission. The numerous new functions for the Commission detailed in
various new Acts, mentioned above, will operate in the same way. Appointments
and re-appointments will be safeguarded from political bias; and as in
most areas of public policy there is always scope for judicial review
by the courts. By 2001 the only significant area of competition policy
which will still be subject to ministerial discretion will be the implementation
of remedies in relation to scale and complex monopolies, and the first
of these is likely over time to decline in favour of the exercise of Chapter
II of the Competition Act, which operates independently of Government.
The third new theme is informational; that in general far more information
should be available than has been the case to date. This is partly an
issue of substance, partly of process. On the former neither competition
nor the consumer's interest can easily be furthered if people and organisations
do not know or understand the options they face or the likely consequences
of their decisions. There is a very basic theorem in economics, but it
is also very evident in practice, that lack of information can, and generally
will inhibit competitive processes and leave many consumers unprotected.
Equally, processes to implement competition law and regulation are increasingly
thought unlikely to be fair and effective without much greater transparency
of process. This type of proposition has, of course, been highlighted
by the Freedom of Information Bill, and recent cases in a number of fields,
most notably the BSE inquiry; and the competition regime is hardly the
high water work in this respect. But the same focus, on transparency,
on disclosure are sweeping through the area and demand a response.
This, then, is the new world we face-a much greater emphasis on creating
pervasive conditions of intense competition throughout the economy; an
abiding belief that the consumer is sovereign; an emerging consensus that
Government should set the framework, the criteria, the terms of policy
but largely or entirely remove itself from the operational decisions through
which policy is actually implemented; all in conditions of the maximum
information which are consistent with individual privacy and legitimate
commercial confidence.
Much of this has been in the ether for some while. But virtually all
the key changes which will drive this agenda forward have occurred in
the last nine months, and together are generating a new era unrecognisable
to those involved until recently. The new regime is now potentially amongst
the most powerful in the world, combining as it does various powers of
both the European and US systems; is now very largely independent in operation
and increasingly transparent. Nor is it only in design that it may lay
some claims to global best-practice. In execution it has, I believe, established
itself as fair, thorough, independent and cost-effective. Where circumstances
dictate, the Commission has not shrunk from radical intervention - to
break up companies such as British Gas and Milk Marque; to legally restrict
companies' scope for action, such as in ice cream distribution, or in
supply of groceries to supermarkets, where this is the only means to ensure
a competitive outcome; to bring about substantial price reductions as
with cars and calls to mobile phones; and to block mergers both large
and small if they prejudice competition and consumer interests. At the
same time it has been fully prepared to find in favour of companies where
the evidence warrants this, most recently and most obviously in relation
to the general level of prices and profitability of groceries in supermarkets.
And most of this in timescales typically much faster than elsewhere, dramatically
so in comparison to the US system, which many see as unduly litigious
and unnecessarily burdensome as a result.
The world does not, of course, stand still. Decentralised implementation
of the EU regime will need to be integrated with the UK's domestic regime.
New challenges, for example the growth of global mergers, the rapid growth
of internet trading, new issues of intellectual property rights to name
but three, will tax the system and will no doubt require further evolution
of the regime, in ways which there is not time to explore today. But the
increasing priority given to competition policy, initially by the last
Government and even more by the present one has set a new framework which
should prove an important component in the continuing drive to improve
industrial performance and consumer well-being in the UK.
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